📍 Belgrade, Serbia | April 15–16, 2026

International Business Forum

SRBHub 2026

The SRBHub International Business Forum 2026 is designed to build a comprehensive understanding of Serbia as a strategic economic hub for international business, foster sustainable partnerships and joint projects, and prepare a new generation of entrepreneurs and legal professionals for cross-border markets.


Serbia as a Global Hub for Russian Business

Serbia offers a unique platform that provides:
Access to European and international markets
A transparent and predictable regulatory environment
Infrastructure for investment, R&D and operational activity
Strong human capital, education and entrepreneurial potential
Opportunities for long-term institutional partnerships
Forum Agenda
As global economic structures transform, supply chains shift and markets become increasingly regionalized, businesses are searching for stable, reliable and institutionally compatible gateways to the global economy.
Thanks to its geopolitical position, economic model and international partnerships, Serbia is emerging as a key platform for investment, entrepreneurship, technological development and education.
The SRBHub Forum serves as an international platform to analyze and practically implement this strategic role of Serbia.

Forum Objectives
Strengthening Business Connections
Creating a sustainable platform for direct interaction between entrepreneurs, government institutions and investment funds from both countries.

Supporting Small and Medium Enterprises
Helping companies adapt business models to different markets through education, knowledge exchange and professional networking.

Increasing Trust and Transparency
Reducing risks and simplifying business processes through direct dialogue with regulators, legal experts and financial institutions.

Main Forum Day
Russia – Serbia: Investments, Innovation, Partnership

April 16, 2026 | Belgrade

The main forum day is dedicated to entrepreneurship and focuses on exploring Serbia’s economic and business opportunities as a global hub for Russian companies.
Participants include:
  • Entrepreneurs
  • Corporate executives
  • Lawyers and consultants
  • Business leaders and investors

Key discussion topics include Serbia’s role as:
  • an investment platform for Russian businesses
  • a jurisdiction for entering EU markets
  • a center for innovation, R&D and IT ecosystems
  • a base for scaling franchises and consumer brands
  • a platform for bilateral economic cooperation

The agenda brings together entrepreneurs, investors, development institutions and leading experts.
Program of the main day of the Forum
Special Program
Legal Leadership Day

April 15, 2026 | Belgrade

Ahead of the main economic forum, a closed strategic session — Legal Leadership Day — will be held for leading members of the international legal community.
Organizer: International Association of Lawyers and Consultants (IALC).
This special program is designed exclusively for lawyers who will also participate in the main forum day. Legal Day establishes the institutional foundation of SRBHub 2026, forming the legal framework for international entrepreneurship, investment flows and cross-border cooperation.

Key Focus Areas
  • Development of the legal architecture of international business
  • Synchronization of legal practice with economic diplomacy
  • Sharing exclusive expert analytics and practical experience
  • Structured networking among high-level decision-makers

Legal Leadership Day is a platform where the rules of sustainable international cooperation are shaped and long-term institutional partnerships are formed.
Program of the Legal Day of the Forum
Why Serbia?
Serbia is becoming one of the most promising destinations for international business expansion.
It offers:

  • Competitive tax incentives
  • Simplified company registration procedures
  • Investment subsidies and government support programs
  • A business-friendly regulatory environment
  • Access to European markets
  • A growing ecosystem for innovation and technology

Serbia is also expected to attract significant international attention due to EXPO 2027, which will bring a global flow of investors and companies.
What Participants Will Gain
Participants of the forum will receive:
  • A practical understanding of the Serbian business environment
  • Access to a network of entrepreneurs and investors
  • New investment and partnership opportunities
  • Strategic insights for entering international markets

For the ecosystem, the forum contributes to:
  • strengthening the Serbian–Russian economic dialogue
  • launching sustainable cross-border projects
  • developing entrepreneurial and educational cooperation
  • building a strong international expert community.
Forum Organizers
Ivan Burtnik
Public Representative of the Moscow Business Ombudsman in the Republic of Serbia

Petar Mišković
Managing Partner, PM Law
Head of the Center for Legal Support of International Entrepreneurship

Anna Savin-Krovyakova
Curator of the Chamber of International Representatives under the Moscow Business Ombudsman

With participation and support from:
  • Moscow Business Ombudsman Office
  • International Association of Lawyers and Consultants
  • Lomonosov Moscow State University

Support expected from:
  • Government of Serbia
  • Development Agency of Serbia
  • Belgrade Science and Technology Park
  • Innovation Fund
  • Russia–Serbia Business Council (TBD)
Who Should Attend
  • Business owners seeking entry to European markets through a reliable gateway
  • Entrepreneurs looking for a second strategic base in a supportive environment
  • Investors interested in European real estate, manufacturing and innovation
  • Franchisors, startups and IT companies operating internationally
  • Professionals interested in doing business in a country with a strong tradition of cooperation with Russian entrepreneurs
Expected Outcomes
For Participants
  • Practical understanding of Serbia’s business environment
  • Valuable professional and business connections
  • Investment and partnership opportunities
  • Higher-quality strategic decision-making

For the Ecosystem
  • Strengthening Serbian–Russian economic dialogue
  • Launching sustainable cross-border projects
  • Expanding educational and entrepreneurial cooperation
  • Building a strong international expert business community